Serbian Basketball Federation and Sport Time Balkans are announcing a four-year partnership with Nike as the federation’s exclusive sports sponsor and supplier leading up to the summer games in Los Angeles in 2028.

As part of the partnership, the men’s and women’s National Teams will benefit from Nike’s advanced apparel and footwear innovations. The agreement also includes a mutual commitment to develop sports participation, with a focus on grassroots development.

The new jersey design will be revealed in May and will make its on-court debut during this summer’s FIBA Eurobasket tournament.

Fans will also be able to experience Nike’s apparel innovations through both national team replica kits as well as additional styles that showcase the country’s pride and passion for the sport.

Regional Brand Director Jelena Dubovac emphasized that she is so proud fo this cooperation.

„This partnership highlights our commitment to the sport and our desire to inspire the next generation of basketball talents. Together, we will work on initiatives that celebrate and elevate the game of basketball in Serbia“, said Jelena.